USM Modular Furniture/
USM Modular Furniture presents USM NYC by Ben Ganz X PIN UP Home
USM NYC by Ben Ganz is a special collaboration between Swiss manufacturer USM Modular Furniture and New York-based design platform PIN–UP HOME. The collection is a limited edition of USM storage objects conceptualized by Swiss-born designer Ben Ganz; a first-of-its-kind multiple piece collection released by USM in collaboration with an independent designer.
The bespoke collection consists of six unique configurations, each one inspired by New York’s urban design typology and available in three limited edition powder-coated steel colors: UPTOWN BLUE, SOHO YELLOW and DOWNTOWN PINK, all in a matte-finish.
The entire USM NYC collection is outfitted with a wheeled base that extends from the center, adding an element of mobility to each design. Equipped with up to 12 casters each, the pieces easily move through space. The perforated metal panels add a further touch of lightness. A variety of storage and seating objects are on offer making innovative use of the standard USM parts and components as well as one custom element, a seat cushion, introduced by Ben Ganz.
USM NYC takes its conceptual cues directly from USM’s history as a modular system of architectural construction. The collaboration combines Fritz Haller and Paul Schärer’s modular furniture system with the vibrant spirit of New York City.
“There’s a long tradition of the skyscraper and the skyline in furniture design — I’m thinking about Paul T. Frankl’s Skyscraper bookshelves from the 1920s, which used the skyscraper as a symbol of American modernity, or Gaetano Pesce’s iconic Tramanto a New York couch, which echoed 1980s Gotham. Given that USM’s origin is so directly connected to architecture, it made sense to me to continue this legacy. And the tower is a perfect symbol of New York — where the only place to build is up.” — Ben Ganz
The collection is presented for the first-time during Design Miami 2022.