Hue+man/Die Wunderkammer by KEVIN JONES and DON C

USM Modular Furniture launches Hue+man, a series of design awards and executive collaborations for people of color.

Die Wunderkammer, the first iteration of the Hue+man series, celebrates the art of Kevin Jones of Joba Studio, and Don C of RSVP Gallery, as they examine what it means to be human through an immersive “cabinet of curiosities” experience. Multi-toned glass, refracted light, and a highly-stylized configuration of USM’s Haller E invites the observer to see the world from a new perspective. A curated collection of art objects and streetwear reflects the constantly evolving and many-hued culture in which we live.

USM’s signature Haller modular furniture system has been in production for over 50 years. USM is an icon of modernist design and has been a part of the Museum of Modern Art’s permanent collection in New York since 2001.

Kevin Jones, award-winning designer and professional athlete, is the founder, CEO and Creative Director of Joba Studio, a multidisciplinary team focused on creating impactful design experiences and communications. Joba Studio’s work can be found in retail and brand environments in over 25 countries throughout the world.

Don C of Just Don is also the co-owner of Chicago’s RSVP Gallery. Just Don fuses fashion with sports, entertainment, music and art. Primarily known for the sought-after Just Don hats, Don C has an ongoing partnership with Mitchell & Ness. Since the start of Just Don, the brand has expanded to provide customizable shorts with high-end sports aesthetics. The brand resonates with sports lovers and fashion enthusiasts alike. Notable collaborations can be seen with Jordan Brand on the Air Jordan 2 Retro Just Don “Beach” box set.

About USM Modular Furniture

Since its inception in the early 1960s, the USM Haller System has been a benchmark for elegantly styled, highly functional furniture design.

Created by legendary Swiss architect Fritz Haller, USM Haller has graced the interiors of beautiful spaces around the world, including the homes of fashion designers and musicians, artists and galleries and world-renowned museums.

The beauty of USM Haller lies in its endless versatility – the fully customizable system is both stylish and discreet, with options as colourful and varied as the places it inhabits.

Over 50 years after its debut the USM Haller continues to evolve, adapting to the ever-changing needs of daily life. Designed to last, the system can be infinitely reconfigured as life changes.

  • USM
    Jon Thorson, Tim Miller @usmmodularfurniture
  • Joba Studio
    Kevin Jones, @iam_kevinjones / @joba_studio /
  • Tyler Jackson
  • Just Don & RSVP Gallery
    Don C @chicagodonc
  • Abuja Bodega
    Caleb Benenoch @calebbenenoch
  • Ian Woods Art
    Ian Woods @ian___woods